{"id":2372,"date":"2026-05-28T14:54:25","date_gmt":"2026-05-28T12:54:25","guid":{"rendered":"https:\/\/kisio.com-preprod.fr\/?post_type=case-study&#038;p=2372"},"modified":"2026-06-09T12:27:58","modified_gmt":"2026-06-09T10:27:58","slug":"enquete-fraude-a-bord-des-train-ter","status":"publish","type":"case-study","link":"https:\/\/kisio.com\/en\/cas-clients\/enquete-fraude-a-bord-des-train-ter\/","title":{"rendered":"Enqu\u00eate fraude \u00e0 bord des trains &#8211; TER"},"content":{"rendered":"\n<section id=\"k-hero-editorial-block_4c7637b0290f0c664a7f6742a8f50542\"\n         data-header-theme=\"light\"\n         class=\"kisio-container k-hero-editorial font-body text-bleu-nuit \">\n\n    <div class=\"kisio-row\">\n        <div class=\"kisio-grid\">\n                            <!-- \u2500\u2500 Variante SANS image \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 -->\n                <div class=\"mx-auto w-full col-span-12 md:col-span-8 md:col-start-3 mt-[100px]\">\n                        <p class=\"mb-6 md:mb-8 flex items-center gap-2 surtitre\">\n        <svg class=\"h-2 w-5\" viewBox=\"0 0 24 10\" aria-hidden=\"true\">\n            <circle cx=\"5\"  cy=\"5\" r=\"4\" fill=\"currentColor\"\/>\n            <line x1=\"9\" y1=\"5\" x2=\"14\" y2=\"5\" stroke=\"currentColor\" stroke-width=\"2\"\/>\n            <circle cx=\"18\" cy=\"5\" r=\"4\" fill=\"currentColor\"\/>\n        <\/svg>\n        CAS CLIENT    <\/p>\n\n    <h1 class=\"font-heading text-headline-s md:text-headline-m max-w-[20ch]\">\n        R\u00e9duire durablement la fraude tarifaire \u00e0 bord des trains TER en s\u2019appuyant sur un vaste dispositif d\u2019enqu\u00eates    <\/h1>\n\n    <p class=\"mt-6 max-w-[60ch] text-headline-xs md:text-headline-s\">\n        Depuis 2017, un dispositif national d\u2019enqu\u00eates terrain et barom\u00e9triques permet d\u2019accompagner les activit\u00e9s TER dans leur strat\u00e9gie de lutte contre la fraude.    <\/p>\n\n    <ul class=\"mt-8 md:mt-10 flex flex-wrap items-center gap-x-6 gap-y-2 text-label-s\">\n                            <li class=\"before:content-['\u00b7'] before:mr-6 before:opacity-60\">15 mai 2026<\/li>\n                    <\/ul>\n                <\/div>\n                    <\/div>\n\n    <\/div>\n\n\n<\/section>\n\n\n\n<section id=\"k-edito-image-credit-block_2e71c056495dc7d3cb94216b7d9bdc4b\" class=\"kisio-container k-edito-image-credit !py-6 md:!py-10 font-body text-bleu-nuit\">\n            <figure class=\"!my-0 !mx-auto w-full max-w-[1180px]\">\n            <div class=\"w-full overflow-hidden rounded-big\">\n                <img decoding=\"async\" src=\"https:\/\/kisio.com\/app\/uploads\/2026\/05\/SNCF-Voyageurs-enquete-fraude-vignette.webp\" alt=\"\" class=\"w-full h-auto object-cover\" loading=\"lazy\" width=\"900\" height=\"600\"\/>            <\/div>\n                            <figcaption class=\"mt-3 text-center text-body-s2 opacity-70\">\n                    SNCF Voyageurs, Direction Nationale TER et les Business Units\/Soci\u00e9t\u00e9s D\u00e9di\u00e9es TER                <\/figcaption>\n                    <\/figure>\n    <\/section>\n\n\n\n<!-- data-header-theme=\"light\" : force le header en mode `is-on-light` quand\n     ce bloc est derri\u00e8re \u2192 logo radiant (fonc\u00e9) au lieu de blanc. -->\n<section id=\"k-edito-chapeau-block_f63b1da26bc63106db29159792f4b6fc\"\n         data-header-theme=\"light\"\n         class=\"kisio-container k-edito-chapeau font-body\">\n        <div class=\"kisio-row\">\n        <div class=\"kisio-grid\">\n            <!-- Specs Figma : Body-M Montserrat 18\/23.76 weight 500 color #4A5565,\n                 sur 6 cols centr\u00e9s (col-start-4 col-span-6). Mobile : pleine largeur. -->\n            <div class=\"wysiwyg text-body-m font-medium text-[#4A5565] col-span-12 md:col-span-6 md:col-start-4\">\n                <p><strong>La fraude p\u00e8se lourdement sur la performance \u00e9conomique des op\u00e9rateurs de transports TER et limite les capacit\u00e9s d\u2019investissement dans la qualit\u00e9 de service. Dans un contexte d\u2019ouverture \u00e0 la concurrence et de mont\u00e9e en puissance des Soci\u00e9t\u00e9s D\u00e9di\u00e9es, SNCF Voyageurs doit disposer d\u2019une vision fiable et partag\u00e9e de la fraude pour orienter sa strat\u00e9gie de lutte anti-fraude.<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>Kisio d\u00e9ploie une cha\u00eene d\u2019enqu\u00eates int\u00e9gralement ma\u00eetris\u00e9e \u2013 du cadrage \u00e0 la restitution \u2013 fond\u00e9e sur une m\u00e9thodologie nationale \u00e9prouv\u00e9e depuis 2017. En combinant enqu\u00eates terrain, analyses statistiques avanc\u00e9es et datavisualisation, nous transformons les donn\u00e9es de contr\u00f4le en leviers op\u00e9rationnels de lutte contre la fraude tarifaire.<\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <\/section>\n\n\n\n<section id=\"k-edito-encadre-block_7e171f6739b61555b8ac5de4d449b8cc\" class=\"kisio-container k-edito-encadre has-bg font-body\">\n    <div class=\"mx-auto w-full max-w-[1140px]\">\n        <div class=\"bg-bleu-nuit text-blanc rounded-big p-8 md:p-14\">\n                            <h2 class=\"font-heading text-headline-s md:text-headline-m mb-6 md:mb-8 md:max-w-[66.67%]\">\n                    ENJEUX &amp; CHIFFRES CL\u00c9S                 <\/h2>\n                                        <div class=\"wysiwyg text-white text-body-m max-w-[80ch]\">\n                    <ul>\n<li style=\"font-weight: 400\">Disposer d\u2019une mesure robuste et comparable de la fraude, par BU\/Soci\u00e9t\u00e9 D\u00e9di\u00e9e (SD), lignes, gares et profils de voyageurs.<\/li>\n<li style=\"font-weight: 400\">Identifier les gisements prioritaires de fraude pour concentrer les actions de lutte anti-fraude TER l\u00e0 o\u00f9 le gain est le plus fort.<\/li>\n<li style=\"font-weight: 400\">Outiller les \u00e9quipes TER avec des analyses et tableaux de bord pour suivre l\u2019impact des plans d\u2019action anti-fraude dans le temps.<\/li>\n<\/ul>\n                <\/div>\n                    <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section id=\"k-solutions-block_dfbfca2f82cce6bd563e091ed17dc685\"\n         class=\"kisio-container k-solutions font-body bg-white text-bleu-nuit\">\n\n    \n            <div class=\"kisio-row\" >\n                            <div class=\"kisio-grid items-start solution-item\">\n\n                    <!-- Item spanning 10 cols starting at col 3 -->\n                    <div class=\"col-span-12 md:col-span-10 md:col-start-3 py-6 md:py-14 border-b border-gray-300\">\n                        <div class=\"grid grid-cols-10 gap-x-4 items-start\">\n\n                            <!-- Left: icon + title (5\/10 cols)\n                                 Mobile : empil\u00e9 (picto au-dessus, titre en dessous) avec gap r\u00e9duit.\n                                 Desktop : align\u00e9 c\u00f4te-\u00e0-c\u00f4te comme avant. -->\n                            <div class=\"col-span-10 md:col-span-5 flex flex-col items-start gap-3 md:flex-row md:items-center md:gap-5 mb-4 md:mb-0\">\n                                \n                                                                    <h3 class=\"font-heading text-headline-s md:text-headline-m\">\n                                        10 BU TER                                    <\/h3>\n                                                            <\/div>\n\n                            <!-- Right: description + link (5\/10 cols) -->\n                            <div class=\"col-span-10 md:col-span-5 md:col-start-6\">\n                                                    <!-- Specs Figma : Body-S Montserrat 16\/21 weight 500 color #4A5565.\n                                 En mobile uniquement (md+ garde Body-M par d\u00e9faut). -->\n                            <p class=\"text-body-s text-[#4A5565] md:text-body-m md:text-bleu-nuit mb-6\">\n                                et 2 Soci\u00e9t\u00e9s D\u00e9di\u00e9es pour une couverture nationale.                            <\/p>\n                        \n                                                    <\/div>\n\n                        <\/div>\n                    <\/div>\n\n                <\/div>\n                            <div class=\"kisio-grid items-start solution-item\">\n\n                    <!-- Item spanning 10 cols starting at col 3 -->\n                    <div class=\"col-span-12 md:col-span-10 md:col-start-3 py-6 md:py-14 border-b border-gray-300\">\n                        <div class=\"grid grid-cols-10 gap-x-4 items-start\">\n\n                            <!-- Left: icon + title (5\/10 cols)\n                                 Mobile : empil\u00e9 (picto au-dessus, titre en dessous) avec gap r\u00e9duit.\n                                 Desktop : align\u00e9 c\u00f4te-\u00e0-c\u00f4te comme avant. -->\n                            <div class=\"col-span-10 md:col-span-5 flex flex-col items-start gap-3 md:flex-row md:items-center md:gap-5 mb-4 md:mb-0\">\n                                \n                                                                    <h3 class=\"font-heading text-headline-s md:text-headline-m\">\n                                        ~ 130 000                                    <\/h3>\n                                                            <\/div>\n\n                            <!-- Right: description + link (5\/10 cols) -->\n                            <div class=\"col-span-10 md:col-span-5 md:col-start-6\">\n                                                    <!-- Specs Figma : Body-S Montserrat 16\/21 weight 500 color #4A5565.\n                                 En mobile uniquement (md+ garde Body-M par d\u00e9faut). -->\n                            <p class=\"text-body-s text-[#4A5565] md:text-body-m md:text-bleu-nuit mb-6\">\n                                enqu\u00eates par an.                            <\/p>\n                        \n                                                    <\/div>\n\n                        <\/div>\n                    <\/div>\n\n                <\/div>\n                            <div class=\"kisio-grid items-start solution-item\">\n\n                    <!-- Item spanning 10 cols starting at col 3 -->\n                    <div class=\"col-span-12 md:col-span-10 md:col-start-3 py-6 md:py-14 border-b border-gray-300\">\n                        <div class=\"grid grid-cols-10 gap-x-4 items-start\">\n\n                            <!-- Left: icon + title (5\/10 cols)\n                                 Mobile : empil\u00e9 (picto au-dessus, titre en dessous) avec gap r\u00e9duit.\n                                 Desktop : align\u00e9 c\u00f4te-\u00e0-c\u00f4te comme avant. -->\n                            <div class=\"col-span-10 md:col-span-5 flex flex-col items-start gap-3 md:flex-row md:items-center md:gap-5 mb-4 md:mb-0\">\n                                \n                                                                    <h3 class=\"font-heading text-headline-s md:text-headline-m\">\n                                        ~ 10 000                                    <\/h3>\n                                                            <\/div>\n\n                            <!-- Right: description + link (5\/10 cols) -->\n                            <div class=\"col-span-10 md:col-span-5 md:col-start-6\">\n                                                    <!-- Specs Figma : Body-S Montserrat 16\/21 weight 500 color #4A5565.\n                                 En mobile uniquement (md+ garde Body-M par d\u00e9faut). -->\n                            <p class=\"text-body-s text-[#4A5565] md:text-body-m md:text-bleu-nuit mb-6\">\n                                circulations diff\u00e9rentes enqu\u00eat\u00e9es par an.                            <\/p>\n                        \n                                                    <\/div>\n\n                        <\/div>\n                    <\/div>\n\n                <\/div>\n                    <\/div>\n    \n<\/section>\n\n\n\n<section id=\"k-edito-text-image-block_8454452536da8c17fa257746ccc57d49\" class=\"kisio-container k-edito-text-image font-body bg-white text-bleu-nuit\">\n    <div class=\"kisio-row\">\n        <div class=\"kisio-grid\">\n\n            \n            <!-- Image column -->\n                            <div class=\"col-span-12 md:col-span-4 mb-4 lg:mb-0 md:col-start-3 md:order-1\">\n                    <div class=\"w-full overflow-hidden rounded-s aspect-square\">\n                        <img decoding=\"async\" src=\"https:\/\/kisio.com\/app\/uploads\/2026\/05\/SOLUTION.png\" alt=\"\" class=\"w-full h-full object-cover\" loading=\"lazy\" width=\"800\" height=\"800\"\/>                    <\/div>\n                <\/div>\n            \n            <!-- Text column\n                 - Avec image : col-span-4 + paddings inline (configuration 2 colonnes)\n                 - Sans image : col-span-8 col-start-3 (texte centr\u00e9, pleine largeur de lecture) -->\n                        <div class=\"col-span-12 md:col-span-4 md:col-start-7 md:order-2 md:pl-6\">\n                                    <h2 class=\"font-heading text-headline-s md:text-headline-m mb-6 md:mb-8 max-w-[20ch]\">\n                        SOLUTION MOBILIS\u00c9ES                    <\/h2>\n                \n                                    <div class=\"wysiwyg text-body-s max-w-[60ch]\">\n                        <ul>\n<li style=\"font-weight: 400\"><b>Dispositif national d\u2019enqu\u00eates fraude TER <\/b><span style=\"font-weight: 400\"><br \/>\n<\/span>M\u00e9thodologie homog\u00e8ne, enqu\u00eates terrain et barom\u00e9triques sur tablettes pour mesurer la fraude tarifaire sur l\u2019ensemble du r\u00e9seau TER concern\u00e9.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400\"><b>Plateforme data &amp; datavisualisation Power BI<br \/>\n<\/b>Tableaux de bord interactifs pour analyser la fraude TER par ligne, gare, typologie de trajets et profil de voyageurs.<\/li>\n<\/ul>\n                    <\/div>\n                            <\/div>\n\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section id=\"k-edito-text-image-block_2c6eb1c7c645651c2e1ada6e73bc10d5\" class=\"kisio-container k-edito-text-image font-body bg-white text-bleu-nuit\">\n    <div class=\"kisio-row\">\n        <div class=\"kisio-grid\">\n\n            \n            <!-- Image column -->\n                            <div class=\"col-span-12 md:col-span-4 mb-4 lg:mb-0 md:col-start-7 md:order-2\">\n                    <div class=\"w-full overflow-hidden rounded-s aspect-square\">\n                        <img decoding=\"async\" src=\"https:\/\/kisio.com\/app\/uploads\/2026\/05\/LIVRABLES.png\" alt=\"\" class=\"w-full h-full object-cover\" loading=\"lazy\" width=\"800\" height=\"800\"\/>                    <\/div>\n                <\/div>\n            \n            <!-- Text column\n                 - Avec image : col-span-4 + paddings inline (configuration 2 colonnes)\n                 - Sans image : col-span-8 col-start-3 (texte centr\u00e9, pleine largeur de lecture) -->\n                        <div class=\"col-span-12 md:col-span-4 md:col-start-3 md:order-1 pr-6\">\n                                    <h2 class=\"font-heading text-headline-s md:text-headline-m mb-6 md:mb-8 max-w-[20ch]\">\n                        R\u00c9ALISATIONS                    <\/h2>\n                \n                                    <div class=\"wysiwyg text-body-s max-w-[60ch]\">\n                        <ul>\n<li style=\"font-weight: 400\">Mise en place d\u2019un dispositif d\u2019enqu\u00eates industrialis\u00e9 couvrant chaque ann\u00e9e les BU TER et Soci\u00e9t\u00e9s D\u00e9di\u00e9es cibl\u00e9es, avec une programmation adapt\u00e9e aux enjeux locaux.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400\">Conception de tableaux de bord Power BI d\u00e9di\u00e9s \u00e0 la fraude tarifaire TER, permettant un suivi r\u00e9gulier des indicateurs cl\u00e9s par territoire et segment de client\u00e8le.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400\">Production de rapports d\u2019\u00e9tude d\u00e9taill\u00e9s (BU\/SD et national) combinant analyses quantitatives, lectures par personae et recommandations op\u00e9rationnelles pour la lutte anti-fraude.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400\">Cr\u00e9ation de supports de synth\u00e8se p\u00e9dagogiques pour partager les r\u00e9sultats d\u2019enqu\u00eates fraude TER aupr\u00e8s des \u00e9quipes m\u00e9tiers et des d\u00e9cideurs.<\/li>\n<\/ul>\n                    <\/div>\n                            <\/div>\n\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<!-- data-header-theme=\"light\" : force le header en mode `is-on-light` quand\n     ce bloc est derri\u00e8re \u2192 logo radiant (fonc\u00e9) au lieu de blanc. -->\n<section id=\"k-edito-chapeau-block_dde6d7c25649c23f301d89f950c24f19\"\n         data-header-theme=\"light\"\n         class=\"kisio-container k-edito-chapeau font-body\">\n        <div class=\"kisio-row\">\n        <div class=\"kisio-grid\">\n            <!-- Specs Figma : Body-M Montserrat 18\/23.76 weight 500 color #4A5565,\n                 sur 6 cols centr\u00e9s (col-start-4 col-span-6). Mobile : pleine largeur. -->\n            <div class=\"wysiwyg text-body-m font-medium text-[#4A5565] col-span-12 md:col-span-6 md:col-start-4\">\n                <p>Le dispositif d\u2019enqu\u00eates fraude TER a permis de passer d\u2019une simple mesure ponctuelle de la fraude \u00e0 un pilotage continu, avec une vision fine par territoire et profil de voyageurs, directement exploitable par les \u00e9quipes en charge de la lutte anti-fraude.<\/p>\n<p>SNCF TER dispose d\u00e9sormais d\u2019un r\u00e9f\u00e9rentiel unique et comparable annuellement pour mesurer et suivre la fraude, partag\u00e9 par l\u2019ensemble des territoires. Les enqu\u00eates r\u00e9v\u00e8lent pr\u00e9cis\u00e9ment o\u00f9 et comment la fraude se concentre (types de trajets, horaires, profils de voyageurs), ce qui permet de d\u00e9ployer des plans d\u2019action cibl\u00e9s et de v\u00e9rifier leur efficacit\u00e9 dans la dur\u00e9e. La lutte anti-fraude devient ainsi un levier concret de performance \u00e9conomique et de qualit\u00e9 de service pour les lignes TER.<\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <\/section>\n\n\n\n<section id=\"k-edito-encadre-block_c04cbd92863fdbd251918f8cbc350524\" class=\"kisio-container k-edito-encadre has-bg font-body\">\n    <div class=\"mx-auto w-full max-w-[1140px]\">\n        <div class=\"bg-bleu-nuit text-blanc rounded-big p-8 md:p-14\">\n                            <h2 class=\"font-heading text-headline-s md:text-headline-m mb-6 md:mb-8 md:max-w-[66.67%]\">\n                    R\u00c9SULTATS                <\/h2>\n                                        <div class=\"wysiwyg text-white text-body-m max-w-[80ch]\">\n                    <ul>\n<li style=\"font-weight: 400\">Tendance nette \u00e0 la baisse de la fraude TER sur les zones couvertes, avec une am\u00e9lioration progressive et durable.<\/li>\n<li style=\"font-weight: 400\">Stabilisation d\u2019un niveau de fraude plus faible sur plusieurs territoires, devenus des r\u00e9f\u00e9rences internes en mati\u00e8re de lutte anti-fraude TER<\/li>\n<li style=\"font-weight: 400\">Meilleure connaissance des profils et situations de fraude, permettant d\u2019ajuster les contr\u00f4les, l\u2019information voyageurs et les actions de pr\u00e9vention.<\/li>\n<\/ul>\n                <\/div>\n                    <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section id=\"k-edito-citation-block_28c0283fec39a5fb6a1e2a1dae811bbc\" class=\"kisio-container k-edito-citation font-body bg-white text-bleu-nuit\">\n    <div class=\"mx-auto w-full kisio-row\">\n        <div class=\"kisio-grid\">\n            <div class=\"col-span-12 md:col-span-8 md:col-start-3 relative\">\n                <div class=\"k-edito-citation-mark absolute top-[-44px] left-[-9px] md:left-[-40px]\">\n                    <!-- SVG inline (et non via le sprite) parce que le gradient \u00e0 l'int\u00e9rieur\n                         d'un <symbol> ne se r\u00e9sout pas syst\u00e9matiquement quand on l'instancie\n                         via <use> dans un autre contexte. ID du gradient suffix\u00e9 par l'unique\n                         $id du bloc pour \u00e9viter toute collision si plusieurs citations dans\n                         la m\u00eame page. -->\n                                        <svg class=\"h-14 w-14 md:h-20 md:w-20\" viewBox=\"0 0 144 144\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\">\n                        <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" fill=\"url(#k-edito-quote-grad-k-edito-citation-block_28c0283fec39a5fb6a1e2a1dae811bbc)\"\n                              d=\"M46.4707 36C59.7156 36.0001 70.44 46.7369 70.4521 59.9697C70.4521 60.3574 70.4397 60.7209 70.4033 61.46C69.749 75.262 63.8962 85.3196 62.4297 87.7314C57.1464 96.432 50.5908 101.74 46.4707 104.563C50.2756 98.1653 52.4448 91.2094 52.9658 84.4961C53.0022 83.9993 53.0139 83.5143 53.0381 83.0176C50.9539 83.6113 48.7487 83.9512 46.4707 83.9512C33.2378 83.9512 22.501 73.2264 22.501 59.9814C22.5011 46.7366 33.2258 36 46.4707 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  <blockquote class=\"font-heading text-headline-s md:text-headline-m max-w-[60ch]\">\n                        Ce travail en symbiose avec Kisio tout au long de ces ann\u00e9es d\u2019enqu\u00eates a d\u00e9montr\u00e9 la pertinence de la m\u00e9thodologie employ\u00e9e et surtout des tr\u00e8s bons r\u00e9sultats obtenus.                    <\/blockquote>\n                \n                                    <figcaption class=\"mt-8 flex items-center gap-3\">\n                                                <span class=\"leading-tight\">\n                                            <strong class=\"block text-label-s font-bold\">Jacques Breysse <\/strong>\n                                                                                <span class=\"block text-label-s font-bold\">Direction Marketing TER<\/span>\n                                            <\/span>\n                    <\/figcaption>\n                            <\/div>\n        <\/div>\n\n    <\/div>\n<\/section>\n\n\n\n<section id=\"k-enjeux-block_eccc3f2810ce4d6f6be46a12cae8214f\"\n         class=\"kisio-container k-enjeux font-body k-enjeux--slider k-enjeux--grid-mode has-bg\">\n    <!-- rounded-big appliqu\u00e9 UNIQUEMENT quand on a un fond gradient\/couleur.\n         Sans fond (theme=light \u2192 bg blanc = bg \"naturel\" du body), on retire\n         les coins arrondis pour ne pas cr\u00e9er un cadre artificiel. -->\n    <div class=\"overflow-hidden kisio-row rounded-big py-12 lg:py-20\"\n         style=\"background-image: var(--gradient-04);\">\n\n                    <p class=\"mb-6 flex items-center gap-2 surtitre text-blanc font-body\">\n                <svg class=\"h-2 w-5\" viewBox=\"0 0 24 9\" aria-hidden=\"true\">\n                            <use xlink:href=\"#icon-surtitre_picto\"\/>\n                        <\/svg>\n                VOS ENJEUX MOBILIT\u00c9S            <\/p>\n        \n                    <h2 class=\"font-heading text-headline-s md:text-headline-m text-blanc md:max-w-[66.67%] mb-6 md:mb-14\">\n                Et vous quels sont vos enjeux ?            <\/h2>\n        \n        \n                        <div class=\"k-enjeux-swiper swiper overflow-visible k-enjeux-swiper--grid\">\n                <div class=\"swiper-wrapper align-stretch\">\n                                            <div class=\"swiper-slide h-auto\">\n                            <div class=\"flex flex-col rounded-card bg-blanc\/20 backdrop-blur-sm border-card overflow-hidden h-full\">\n    <div class=\"flex flex-1 flex-col p-5 md:p-6 justify-between\">\n                    <h3 class=\"font-heading text-headline-s text-blanc mb-2\">\n                Assurer la soutenabilit\u00e9 \u00e9conomique et la p\u00e9rennit\u00e9 des investissements            <\/h3>\n        \n        \n                    <a href=\"https:\/\/kisio.com\/en\/enjeux\/assurer-la-soutenabilite-economique-et-la-perennite-des-investissements\/\"\n               target=\"_self\"\n               class=\"mt-auto inline-flex items-center gap-2 text-body-s2 font-body mt-4 lg:mt-8 font-bold text-blanc hover:text-blanc\/80 transition-colors\">\n                D\u00e9couvrir cet enjeu                <svg class=\"h-3 w-3\" aria-hidden=\"true\"><use xlink:href=\"#icon-arrow_right\"\/><\/svg>\n            <\/a>\n            <\/div>\n\n            <div class=\"aspect-[280\/192] w-full\">\n            <img decoding=\"async\" class=\"aspect-[280\/192] h-full w-full object-cover\"\n                 src=\"https:\/\/kisio.com\/app\/uploads\/2026\/05\/soutenabilite-economique-enjeu-kisio-768x474.webp\"\n                 alt=\"\"\n                 loading=\"lazy\"\/>\n        <\/div>\n    <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide h-auto\">\n                            <div class=\"flex flex-col rounded-card bg-blanc\/20 backdrop-blur-sm border-card overflow-hidden h-full\">\n    <div class=\"flex flex-1 flex-col p-5 md:p-6 justify-between\">\n                    <h3 class=\"font-heading text-headline-s text-blanc mb-2\">\n                Am\u00e9liorer l\u2019exp\u00e9rience voyageur            <\/h3>\n        \n        \n                    <a href=\"https:\/\/kisio.com\/en\/enjeux\/ameliorer-lexperience-voyageur\/\"\n               target=\"_self\"\n               class=\"mt-auto inline-flex items-center gap-2 text-body-s2 font-body mt-4 lg:mt-8 font-bold text-blanc hover:text-blanc\/80 transition-colors\">\n                D\u00e9couvrir cet enjeu                <svg class=\"h-3 w-3\" aria-hidden=\"true\"><use xlink:href=\"#icon-arrow_right\"\/><\/svg>\n            <\/a>\n            <\/div>\n\n            <div class=\"aspect-[280\/192] w-full\">\n            <img decoding=\"async\" class=\"aspect-[280\/192] h-full w-full object-cover\"\n                 src=\"https:\/\/kisio.com\/app\/uploads\/2026\/05\/experience-voyageur-enjeu-kisio-768x429.webp\"\n                 alt=\"\"\n                 loading=\"lazy\"\/>\n        <\/div>\n    <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide h-auto\">\n                            <div class=\"flex flex-col rounded-card bg-blanc\/20 backdrop-blur-sm border-card overflow-hidden h-full\">\n    <div class=\"flex flex-1 flex-col p-5 md:p-6 justify-between\">\n                    <h3 class=\"font-heading text-headline-s text-blanc mb-2\">\n                Acc\u00e9l\u00e9rer la transformation num\u00e9rique, la donn\u00e9e et l\u2019interop\u00e9rabilit\u00e9            <\/h3>\n        \n        \n                    <a href=\"https:\/\/kisio.com\/en\/enjeux\/accelerer-la-transformation-numerique-la-donnee-et-linteroperabilite\/\"\n               target=\"_self\"\n               class=\"mt-auto inline-flex items-center gap-2 text-body-s2 font-body mt-4 lg:mt-8 font-bold text-blanc hover:text-blanc\/80 transition-colors\">\n                D\u00e9couvrir cet enjeu                <svg class=\"h-3 w-3\" aria-hidden=\"true\"><use xlink:href=\"#icon-arrow_right\"\/><\/svg>\n            <\/a>\n            <\/div>\n\n            <div class=\"aspect-[280\/192] w-full\">\n            <img decoding=\"async\" class=\"aspect-[280\/192] h-full w-full object-cover\"\n                 src=\"https:\/\/kisio.com\/app\/uploads\/2026\/05\/transfo-numerique-enjeu-kisio-1-768x432.webp\"\n                 alt=\"\"\n                 loading=\"lazy\"\/>\n        <\/div>\n    <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide h-auto\">\n                            <div class=\"flex flex-col rounded-card bg-blanc\/20 backdrop-blur-sm border-card overflow-hidden h-full\">\n    <div class=\"flex flex-1 flex-col p-5 md:p-6 justify-between\">\n                    <h3 class=\"font-heading text-headline-s text-blanc mb-2\">\n                Piloter la transition environnementale et la conformit\u00e9 r\u00e9glementaire QSE            <\/h3>\n        \n        \n                    <a href=\"https:\/\/kisio.com\/en\/enjeux\/piloter-la-transition-environnementale-et-la-conformite-reglementaire-qse\/\"\n               target=\"_self\"\n               class=\"mt-auto inline-flex items-center gap-2 text-body-s2 font-body mt-4 lg:mt-8 font-bold text-blanc hover:text-blanc\/80 transition-colors\">\n                D\u00e9couvrir cet enjeu                <svg class=\"h-3 w-3\" aria-hidden=\"true\"><use xlink:href=\"#icon-arrow_right\"\/><\/svg>\n            <\/a>\n            <\/div>\n\n            <div class=\"aspect-[280\/192] w-full\">\n            <img decoding=\"async\" class=\"aspect-[280\/192] h-full w-full object-cover\"\n                 src=\"https:\/\/kisio.com\/app\/uploads\/2026\/05\/transition-environnementale-enjeu-kisio-768x460.webp\"\n                 alt=\"\"\n                 loading=\"lazy\"\/>\n        <\/div>\n    <\/div>\n                        <\/div>\n                                            <div class=\"swiper-slide h-auto\">\n                            <div class=\"flex flex-col rounded-card bg-blanc\/20 backdrop-blur-sm border-card overflow-hidden h-full\">\n    <div class=\"flex flex-1 flex-col p-5 md:p-6 justify-between\">\n                    <h3 class=\"font-heading text-headline-s text-blanc mb-2\">\n                Orchestrer une gouvernance multi-acteurs et territoriale coh\u00e9rente            <\/h3>\n        \n        \n                    <a href=\"https:\/\/kisio.com\/en\/enjeux\/orchestrer-une-gouvernance-multi-acteurs-et-territoriale-coherente\/\"\n               target=\"_self\"\n               class=\"mt-auto inline-flex items-center gap-2 text-body-s2 font-body mt-4 lg:mt-8 font-bold text-blanc hover:text-blanc\/80 transition-colors\">\n                D\u00e9couvrir cet enjeu                <svg class=\"h-3 w-3\" aria-hidden=\"true\"><use xlink:href=\"#icon-arrow_right\"\/><\/svg>\n            <\/a>\n            <\/div>\n\n            <div class=\"aspect-[280\/192] w-full\">\n            <img decoding=\"async\" class=\"aspect-[280\/192] h-full w-full object-cover\"\n                 src=\"https:\/\/kisio.com\/app\/uploads\/2026\/05\/gouvernance-enjeu-kisio-768x512.webp\"\n                 alt=\"\"\n                 loading=\"lazy\"\/>\n        <\/div>\n    <\/div>\n                        <\/div>\n                                    <\/div>\n                <div class=\"swiper-pagination k-swiper-pagination\"><\/div>\n            <\/div>\n\n        \n            <\/div>\n<\/section>\n\n\n\n<section id=\"k-subfooter-block_4fcf4a922998ff844b1dd31ae847ec46\"\n         class=\"kisio-container k-subfooter has-bg !py-0 !px-0 font-body\">\n    <div class=\"relative flex items-center overflow-hidden  min-h-[380px] md:min-h-[500px]\">\n\n                    <img decoding=\"async\" class=\"absolute inset-0 h-full w-full object-cover object-right\"\n                 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barom\u00e9triques qui permet d\u2019accompagner les activit\u00e9s TER dans leur strat\u00e9gie de lutte contre la fraude.<\/p>\n","protected":false},"featured_media":3044,"template":"","kisio-formats":[],"enjeu-thematique":[15],"class_list":["post-2372","case-study","type-case-study","status-publish","has-post-thumbnail","hentry","enjeu-thematique-soutenabilite-economique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cas client TER - SNCF Voyageurs \u2014 Enqu\u00eate fraude \u00e0 bord\u2026 | Kisio<\/title>\n<meta name=\"description\" content=\"Depuis 2017, un dispositif national d\u2019enqu\u00eates terrain et barom\u00e9triques qui permet d\u2019accompagner les activit\u00e9s TER dans leur strat\u00e9gie de lutte contre la\u2026\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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